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Genevieve Sweeney

Genevieve Sweeney creates no ordinary knitwear.

Genevieve Sweeney is a premium British knitwear designer, who has combined her passion for knitting with refined design, bringing a unique collaboration of sartorial silhouettes and luxurious yarns to the knitwear market. The brand fuses contemporary design with traditional techniques, which results in stylish, high-quality knitwear for men and women.

Arising from the designer’s exploration and personal experiences, Genevieve creates a sense of intrigue and brings wonder to knitwear.

The collections are integral to Genevieve’s aesthetics and explore the juxtapositions between androgynous silhouettes and femininity, structure and fluidity, and heritage and innovation

Genevieve’s credentials include designing and developing knitwear for global brands such as Rag & Bone, Hugo Boss, Burberry and Lyle & Scott.

Aside from the luxury fibers sourced from Italy, Genevieve is determined to ensure that her brand is authentically British, showcasing the artisan skills and quality of the knitwear industry in the UK. By establishing herself as an advocate for small local mills and keeping her production within the British Isles, Genevieve is commitment to sustainability as well as embracing the ethical practices and responsibilities of a premium British brand.

Genevieve Sweeney is gaining international press including Elle Canada, GQ Style, L’Officiel Germany, Hello Fashion Monthly, Cosmopolitan and Instyle. Genevieve’s collections are stocked with the prestigious Fortnum & Mason, Clerkenwell London and boutiques in London and Hertfordshire.

Genevieve Sweeney promises to continue to make a significant and exciting impact on the knitwear market and wants to share her passion with her customers, illustrating the limitless potential of knitwear.

Biog as for City Showcase in 2016

Featuring In:

Sutton House Christmas 3rd weekend
Saturday 10.12.2016
Sutton House Christmas 4th weekend
Saturday 17.12.2016
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